Mfe | Awareness Campaign

mfe - the association for the political concerns of family doctors and paediatricians wanted to demonstrate the importance of their sector for health care in Switzerland.

Cost-intensive overtreatment or incorrect procedures can be avoided by seeking clarification from the family doctor or paediatrician. For this awareness campaign, statement films were made with representatives of the sector and these two commercials. A courageous campaign that caused a stir among specialists.