Time Kick-off Reception | Hotel Intercontinental | 2020
For this annual event, we transformed the bar and lounge area by setting up a large stage and high tables. Fiery braziers and lounge furniture invited the guests onto the terrace for a warm campfire setting. Red lighting accents and a large display wall filled with flowers, lights and branding elements set the decorative tone. The decoration was completed by screen pillars featuring the 2020 cover of the special Davos Issue of Time Magazine. The programme included a few words by Edward Felsenthal (CEO Time Magazine) and a celebratory Sake Ceremony but was mainly focused on live music and networking opportunities. Throughout the evening, the guests were served a delicious flying dinner and well-crafted cocktails. The energetic atmosphere in the room inspired Lukas Nelson and Will.i.am to spontaneously join LT Smooth and his band on stage, creating an unexpected and very special second highlight. The Kickoff Reception directly followed the Time100 Dinner, also managed by Live Lab.
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