2018 | 60 Years Sanitas

For skim-readers

Who
Sanitas Health Insurance
What
Company anniversary | Strategy, design, digital staging, implementation
Where
Halle 622, Zurich Oerlikon, Switzerland
When
21 September 2018
Why
60 year company anniversary. Encouraging meetings among employees, appreciation for their daily commitment, active experience of corporate culture, and identification with Sanitas. Positioning as an attractive employer, increasing motivation and employee satisfaction.
How
The "keep moving" motto shaped the theme of the anniversary.

In detail

In September 2018, a 60th anniversary jubilee party was held in Halle 622 in Oerlikon for the entire workforce of Sanitas Health Insurance, with a “keep moving” theme. In addition to various street food stalls and activities, the employees were entertained by live acts. The highlight of the evening was a shared mega karaoke that captivated all guests.

 

The special feature of the event concept was the two month long “60 days together counting steps” campaign. Each employee received a FitBit to collect their steps. With each level they achieved together, the employees were able to choose new activities and thus helped to shape the anniversary celebrations.

Figures from our lab(oratory)

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