2018 | Davos | TCS Global Reception | Savannah Scenario

For skim-readers

Who
Tata Consultancy Services
What
TCS Global Reception, company anniversary | Strategy, conception, digital presentation, implementation
Where
Annual Meeting, Davos, Switzerland
When
January 2018
Why
2018 is the 150th anniversary year of the TATA Group
How
A reception hosted in the Live Lab Dome

In detail

For Tata Consultancy Services, 2018 began under a virtual sky. For TCS’s annual Global Reception in Davos, which marked the TATA Group’s 150th anniversary, we created a fascinating scenic experience in three acts: “Smart City”, “Village Moods” and “Savannah Scenario”. To bring each experience to life, we used a 360°large-scale projection to transform the interior of the Live Lab Dome into an interchanging panoramic production. Guests were surrounded by a meticulously-crafted landscape, and immersed within a vibrant real-time journey. All three motion graphic themes highlighted various projects within the TCS company portfolio – while simultaneously illustrating the transformative potential of digitalisation and all the ways it can empower communities across the world.

Figures from our lab(oratory)

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further projects