Xuan gained hands-on experience in event management during and after studying «Asian Studies and Management: China». This led her via Konstanz, Shanghai and London to the Live Lab Team in Zurich. In 2023 she switched from project management to producing responsibilities within our Motion Unit.
«In today’s digital age of social media touching people with events is more important than ever. The personal encounter with a brand and the active experience forms the basis for a successful live communication.»
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